President’s Circle Member, Blue Cross Blue Shield of MI, Supports the Walk to End Alzheimer’s at Millennium Park
DID YOU KNOW every 65 seconds, someone in the United States is diagnosed with Alzheimer’s disease?
It is the sixth-leading cause of death in the nation, affecting an estimated 5.7 million Americans. While the majority of those afflicted are 65 or older, many are diagnosed at earlier ages. As of this year, 180,000 Michiganders have been diagnosed with Alzheimer’s disease. By 2025, this number is projected to increase to 220,000.
Take the first step and be part of the fight by participating in a Walk to End Alzheimer’s near you! Held annually in more than 600 communities all over the country, the Alzheimer’s Association’s Walk to End Alzheimer’s is the world’s largest event to raise awareness and funds for Alzheimer’s care, support and research. “Participants are a big mix of everyone in the community, from caregivers, families, companies, volunteers, support groups, and leaders,” said Noelle Frost, Event Manager for the Alzheimer’s Association’s West Michigan Office. “As Alzheimer’s grows, so many people are touched by it in some way, shape or form.”
There are five walks taking place in West Michigan, sponsored by President’s Circle Chamber member, Blue Cross Blue Shield of Michigan: Grand Rapids (Sep 15, 2018), Holland (Sep 29, 2018), Greenville (Sep 8, 2018), Muskegon (Sep 22, 2018), and Kalamazoo (Sep 9, 2018). The Grand Rapids Walk will be at Millennium Park. “It’s an easy walk of about two miles, and it’s not timed or competitive. It’s all paved; nothing steep, so people in wheelchairs, walkers, or strollers can do it. Dogs are welcome,” said Frost.
Be Part of the Fight
When you participate in the Walk, your fundraising dollars fuel the Alzheimer’s Association’s mission, and your participation in the event helps to change the level of Alzheimer’s awareness in your community. Every registered participant will receive a T-shirt after achieving the fundraising minimum established at their local office. In most instances, this is $100.
The Alzheimer’s Association is counting on companies like, Blue Cross Blue Shield of Michigan, to be leaders in the community and the fight against Alzheimer’s disease. Companies can participate in many ways including forming a team and sponsoring your local Walk. “We’ve had a wonderful partner in Blue Cross Blue Shield. We’re their charity of the year, and they have some teams formed for the walk and have already begun fundraising!” said Frost. “It’s a wonderful way to have team building. Plus, many caregivers to people with Alzheimer’s are employees of different organizations. While these people are dealing with this outside the workplace, they may bring that stress to work and it could affect their productivity – so it’s important for companies to be part of the fight.”
Every Walk offers unique sponsorship opportunities, so please contact your local chapter for more information or reach out to Noelle Frost at email@example.com.
To register for a Walk to End Alzheimer’s near you, visit alz.org/walk.
The end of Alzheimer’s disease starts here.